Carrotmob is a way for anyone to make a real difference with the environment by buying ordinary things in a targeted way. Carrotmob organizes people who care about the environment to use their buying power to negotiate with businesses.

Carrotmob is a network of thousands of organized consumers who buy products in order to reward businesses that are making the most socially responsible decisions. The first campaign took place in San Francisco, CA, as a large-scale, citizen-powered global initiative and has since spread to other cities around the world – first arriving in Charleston in April of 2009. The idea was suggested to us at Green Drinks Charleston and we spent a few months with it - fine tuning and waiting...

Check out this short documentary from The Cut Company and better understand our goals for Carrotmobs in Charleston.

Thursday, April 16, 2009

Lots of photos from our first Carrotmob!

Thanks to everyone who shared media with us from this past weekend's Carrotmob at Queen Street Grocery. Here are some links to some of the photos:

Check out Jeni Rone's photos here...

Stay tuned for the Carrotmob short film from Justin Nathanson and our friends at The Cut Company! Here are some of his photos...

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